Shop the GEENIE Beauty Marketplace. A carefully curated selection of beauty brands and products that mirror your beliefs.

Build A World With Us

The beauty community putting culture first.

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Product Spotight

FUNDED by Gold Label Cosmetics: Black Owned, Vegan, Clean, Lip Gloss

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Make-up, together

Meet creators and make magic

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Unpack With Us

Latest Story: How does beauty culture impact your mental health?

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Product Spotlight

GOLD RUSH TRIO by We Are Fluide: Gender-Expansive, Clean, Gold Bundle

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Introducing Culture-First Shopping

Tap in to the 3 I's of GEENIE

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